Office Depot, the official office products partner of NASCAR, is launching a partnership with EarthEra, a program created by NextEra Energy Resources. Office Depot will balance the carbon footprint of the Subway Fresh Fit 600 race on April 10 at Phoenix International Raceway.
All of the revenue from Office Depot's purchase of EarthEra products will be used to create new renewable energy projects, such as wind and solar projects.
‘By involving our NASCAR sponsorship, we specifically wanted to move the dialogue on going greener away from its typical niche, to a much wider audience,’ says Yalmaz Siddiqui, director of environmental strategy for Office Depot.
SOURCE: Office Depot