Danish hearing-aid manufacturer Widex says it is the first company in the world to receive the recently established WindMade designation, a new global consumer label for companies that use wind energy.
The WindMade label requires participating companies to obtain at least 25% of their electricity from wind power. A wind turbine at Widex' new global headquarters in Denmark covers 95% of its energy needs, including production, the company says.
‘We congratulate Widex for becoming the first-ever WindMade-certified company,’ says Henrik Kuffner, CEO of WindMade. "By committing to renewable energy and using the WindMade label, Widex has set a great example that will inspire companies and consumers all over the world."
Other major companies – including Becton Dickinson, Motorola, Deutsche Bank and PricewaterhouseCoopers Denmark – have expressed their commitment to the initiative and will be certified in the coming months.